Juan Cruz and José Corbacho, with whom we had already worked to prepare the presentation of the TV series Pelotas, commissioned us to create the corporate identity of this new production company, Hospiwood, the purpose of which is to produce quality series and feature films in the City of L'Hospitalet del Llobregat.

With a name that has such a marked personality, the logo’s aim was inevitable, as was our joint copywriting effort to imbue the whole identity with an informal and playful tone.